Email Marketing
Do you want to run email marketing campaigns but don’t have the time or resources to manage them?
You’ve spent time building up that database full of email addresses. If you are not using it to run email marketing campaigns, you could be sitting on a goldmine of potential!
Email marketing is not only a tool to generate sales, it also builds loyalty & trust in your brand. If you have a database of customers - now is the time to start using it.
unlock the potential of email
Ready, Set, Go.
Plan
Build trust? Generate sales? Increase sign-ups? Whatever your purpose, we can devise a strategy that works for you.
Create
After our consultation, let’s get to work! We create templates that will engage your customers and help meet your objectives.
Execute
We can then start targeting your customers at the right time, with the right message at the right stage in the customer journey.
Need a hand with social media advertising?
Why email marketing?
Email is one of the most reliable methods of communication between you and your customer. Many people check their inbox everyday, so it is a great way for you to keep in touch, whether it is a ‘Thank you for subscribing’ or even a ‘Happy Birthday’ message, email is the easiest way for you to keep in direct contact with your customers.
Email also provides the ability to segment your list, targeting & personalising your messages more specifically. This makes it more likely that your email will be open, establishing a relationship between you and your customer.
If your email includes links, this could boost traffic to your site, and if you are an e-commerce site - boost sales. According to a study from McKinsey & Company, email marketing is 40 times more effective than social media, and that the buying process happens 3 times faster than compared with social media.
66% of consumers have made a purchase online as a result of an email marketing message.
Association of National Advertisers, 2020
Types of Email Marketing Campaigns
There are various different kinds of email campaigns which we can incorporate, including:
Newsletter
A newsletter is usually sent to let your customers know about the latest news or updates from your company, keeping your customers engaged and informed.
Automated
An automated campaign involves sending out emails to your customers automatically, based on a schedule (e.g: one per week), or triggers such as: created an account.
E-Commerce
Showcase your product range with an e-commerce email campaign. E-commerce marketing is a great way to generate additional sales and boost traffic to your site.
I would have no hesitation in recommending Owen to any business. He saved me hours and hours of stress with Mailchimp....sometimes it's better just to hand things over to the experts to allow you to do other things in your business that you are better at. Keep up the great work Owen!
— Helen, Goody Training Solutions
Let’s Talk
Heard enough? Let’s have a conversation to see how we can help.